• Text message marketing has eight times the engagement rate of email marketing (SmartInsights.) If you also consider the close to 100% open rate, and the fact that people read their texts within minutes of receiving them, you’re almost guaranteed a successful campaign if you plan it correctly.
• 91% of Americans (ages 18 – 49) own smartphones (PEW Research Center.)
• 70% of mobile searches result in consumer action within 1 hour (BizReport.com.) 
• The average time spent on smartphones is 195 minutes a day (Vox.com.) That’s 3 hours and 15 minutes! 
• The average time spent on all mobile devices (smartphones, tablets, etc.) is 3 hours and 43 minutes! (eMarketer.com)
• The average user will tap, swipe, click their phone 2,617 times per day! (Index.qz.com)
• Americans check their phones, on average, once every 12 minutes, burying their heads in their phones 80 times a day! (nypost.com)
• Better than 90% of all smartphone users say they have their phones within reach 24 hours a day, seven days a week! (Morgan Stanley)
• Consumers spend more than 5.4 hours a day on their smartphones. (zdnet.com)
• Up to 70% of web traffic happens on a mobile device (CIODive.)
• 57% of all US online traffic comes from smartphones and tablets. (BrightEdge.)
• About 61.9% of consumers check their email on their mobile devices. (EmailMonday.com) 
• Worldwide, more people own a cell phone than a toothbrush. Yuck. (BentsoCopple.com)
• Millenials’ mobile usage has now eclipsed their live TV usage. (comScore)